Styling for Escada Sport at Shangri-La's Razzle Dazzle

Posted on Monday, 01.25.2010 01:30 PM

Tags: styling, fashion, malls

This post has been severely delayed, but I'm sharing it nonetheless!  I only got the pictures recently.  It was my first time to actually style for a fashion show last November, and it was for Shangri-La's annual holiday collection called Razzle Dazzle.  I was still under Luis Espiritu's supervision, so he also edited some of the stuff that I prepared for him.  I was actually pretty nervous when the whole styling class drew lots and I got Escada Sport.

Escada Sport was under the theme Brights for 2009's Razzle Dazzle.  It was a real challenge because personally, I thought they had so few items in their holiday collection.  Lots of them were preppy t-shirts and jeans.  And the colors were mostly aqua and bright pink!  Suffice it to say, it wasn't my personal style, but isn't the whole point of being a stylist just that?  To be able to deviate from your personal style and still create fashionable looks?

The sales representatives helped me calm down somewhat, though.  They got me a clothes rack immediately, and began laying down the items from the collection on a table.  I tried hard not to think about the mannequins on display, since it had a pre-arranged style already.  At the same time, I was worried that maybe that kind of styling was the only way to deal with the limited pieces.  After a while though, I got to work.  Luis instructed us to style 6 looks, but only 4 were going to make it on the runway.

I had fun layering the clothes!  I was adamant that none of my looks would replicate the store's display (and I was so sure I'd do better than it, anyway, haha!).  I ended up the first among my classmates to finish all 6 looks, and then called Luis to have him edit it.  He helped me pull off some belts and gloves from the old collections and add it to the bunch.

When I checked out my other classmates working with the other stores, it was then that I realized how lucky I was to get a pretty limited holiday collection.  With too many choices, you get really confused and you wouldn't know where to start!

Anyway, here are the 4 looks I styled that made it to that runway:

Possibly my favorite of the lot. It had a chic, Parisian feel, as Luis said. He loved it, too!

I liked this one, too, but I don't see this happening on Manila streets anytime. Haha!

Just had to have a skirt in there, after all the bright aqua and pink pants!

Casual and chic

All together now!

Read more about the Razzle Dazzle Shangri-La Fashion show Philippine Star.

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MESA Designer Wear by Mae Aguinaldo
Cool Classics and Stella McCartney

Tags: styling, fashion, malls

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